Your Depop Questions Answered!
Between talking to clients and spending time in reseller groups and on Reddit, I encounter a lot of the same questions over and over. These Questions Answered! posts will serve to address these.
How to get noticed more on Depop?
You don’t get noticed on Depop by listing more.
You get noticed by looking like you belong there.
Depop’s algorithm favors listings that feel current, styled, and relevant to what buyers are already engaging with. That means:
Strong, styled photos (not stock-style resale photos)
Descriptions that sound natural, not keyword-stuffed
Consistent aesthetic across your shop
Regular activity (refreshing, listing, engaging)
Depop is closer to social media than a traditional resale platform. If your shop feels active and visually aligned with what buyers are already liking, the algorithm surfaces it more.
Think visibility, not just inventory.
What’s the trick to selling on Depop?
There isn’t one trick, but there is one mindset shift:
Stop listing like a reseller. Start listing like a curator.
Buyers on Depop are not just searching for an item. They’re shopping for a vibe, an identity, or a look.
What works:
Styling items (even minimally)
Writing descriptions like you’d explain it to a friend
Using relevant hashtags (not 25 random ones)
Pricing within Depop’s culture (not always market value)
What doesn’t work:
Clinical product descriptions
White-background photos
Crossposting without adapting the listing
Treating it like eBay search SEO
Depop rewards relevance and presentation over technical optimization.
Why is no one looking at my Depop?
Usually it’s one of three things:
1. Your Listings Aren’t Being Surfaced
Depop tests listings with small audiences first. If there’s no engagement, it stops showing them.
2. Your Visual Style Doesn’t Match Buyer Expectations
Depop buyers scroll fast. If your listing doesn’t immediately feel “on platform,” they keep moving.
3. You’re Not Sending Activity Signals
The algorithm favors sellers who:
refresh listings,
add new items consistently,
interact with the app.
Inactive shops quietly disappear from discovery feeds.
It’s not punishment — it’s just how discovery platforms function.
How to train the Depop algorithm?
You don’t train it with keywords.
You train it with behavior.
Depop watches:
how often you update listings,
whether buyers engage with your items,
how aligned your listings are with existing demand.
To strengthen your visibility:
Refresh items daily or every few days.
List consistently (not in giant batches once a month).
Keep your niche recognizable (don’t mix cottagecore with streetwear randomly).
Use hashtags that actually describe the item’s style community.
Depop is constantly trying to figure out who to show your shop to.
Clear signals help it place you correctly.
How to attract buyers on Depop?
Attracting buyers on Depop is less about “selling” and more about making your listings feel discoverable and relatable.
Buyers respond to:
Clear fit descriptions (“best fits M oversized” works better than measurements alone)
Styled or modeled photos when possible
Honest condition notes
Shops that feel cohesive rather than chaotic
A Depop shop should feel like scrolling through a rack someone thoughtfully put together — not a storage unit being emptied.
The Real Key to Depop Success
Depop is a platform where presentation + consistency outperform pure resale knowledge.
You don’t need:
thousands of items,
professional photography,
or a huge following.
You do need:
intention,
activity,
and listings that speak Depop’s language.
Once you understand that Depop is a discovery engine, not just a search engine, the platform starts working with you instead of against you.
Every closet is a little different. If you’d like to talk about your closet, book a free Discovery Call and let’s chat!
